I have been using YouTube almost since the day one. I’ve watched tens of thousands of hours of free content, and I’ve not watched a single ad. If their every user was like me, then how could they make any profit from it? Now the profit comes from the people that do watch those ads aswell as people who pay for premium. What does that make me then? A freerider.
Yeah but those same people are already paying for Spotify, Netflix, Disney+ and so on. I’m not some bussines genious, so I’m obviously talking out of my ass, but I’d imagine if YouTube had switched to a affordable subscribtion model like 5 years ago, today we’d have a much better platform. I don’t think it’s so much the subscribtion model itself that’s the issue, but the transition from a free platform to paid one.